A Deep Dive into His Entertainment Empire
What is KSI’s assets?
KSI, whose real name is Olajide Olatunji, is a prominent English YouTube personality, video game commentator, comedian and rapper with a net asset of $ 100 million. It is one of the world’s earliest-earning internet numbers worldwide and has 25 million US between September 2022 and September 2023. His main channel has attracted 24.1 million subscribers and he is a former member of the YouTube collective, known as sidemen, which is monitoring four channels: “Sidemen”, “Moresidemen”, “Sidemenreacts” and “Sidemenshorts”.
The name Ksiolajidbt comes from the acronym “KSI” of the Gaming community, combined with its first name Olajide and “BT” for British telecommunications. KSI mainly focuses on FIFA games after playing alongside Arsenal and England midfielder Alex Oxlade-Chamberlain. In his music career, he published the single “Lamborghini” with P Money in 2015, which reached number 7 in British R&B charts and #30 in the British singles charts. He also produced studio albums “Dissimulation” (2020) and “All The Place” (2021) and worked with artists such as Blacknwhite, Sway and Yogi on singles. In 2015 he wrote the book “KSI: I am a barking”, the “I am a tool: How to be a YouTube king and dominates the internet” for the US market.
KSI is known for his rivalry with Logan Paul. On August 25, 2018, they took part in a pay-per-view box game that was invoiced as “the largest internet event in history”. The fight ended with a tie and led to a resolution on November 9, 2019 at the Staples Center in Los Angeles. The initial fight attracted 2.25 million living spectators, with 1 million the pay-per-view and an estimated 1.2 million watched and unauthorized Twitch streams. Ultimately, 1.3 million viewers bought the fight over PPV and achieved sales of around 13 million US dollars, with KSI and Logan probably earning.
Prime Energy Drink
In recent years, the Energy Drink “Prime” has turned out to be a major topic in discussions about KSI’s assets. For those who are unknown, Logan Paul and KSI have advertised Prime funding since its introduction in January 2022. Prime reports indefinitely show that the drink generated income of $ 565 million in the period from December 2022 to December 2023.
Have Logan Paul and KSI Prime?
The answer is no; They serve as promoters, but have equity in the brand. It is generally assumed that each of them has a share of 20% or have 20% together. The majority stake is held by a parent company based in Louisville called Congo Brands, which is jointly by Max Clemons and Trey Steiger. Assuming that Logan and KSI each have 20% of the brand, it is worth noting that Rockstar, when it was sold to Pepsi for 3.8 billion US dollars in 2020, achieved 800 million US dollars for revenue, which was a sales price led to five times the income. If Prime actually generates 600 million US dollars annually, the total value of the brand could be estimated at around 3 billion US dollars (five times 600 million US dollars). If Logan and KSI each hold a share of 20%, their shares would be a value of 600 million US dollars.
Conversely, if they have 20% together and each correspond to 10%, their missions each have 300 million US dollars. In view of the fact that their actual equity shares remain unknown and the number of income is not checked, all of this remains speculative. Nevertheless, it is reasonable to conclude that both people have significant missions in an burgeoning company. Prime has also secured a number of celebrity notes that contain remarkable personalities such as Quarterback Patrick Mahomes, football star Erling Haaland and MMA fighter Alexander Volkanovski. It is likely that these celebrities were granted in return for their notes.
Early life
Olajide Olayinka Williams Olatunji, known as Ksiolajidbt, was born on June 19, 1993 in Watford, Hertfordshire, England. His mother Yinka comes from London, while his father Jide originally comes from Nigeria. KSI has a younger brother, Deji, who is also a prominent YouTuber. In 2015, KSI gained the award to occupy the list of “UK to the most influential YouTube creator in Great Britain” in 1st place, with Deji in second place. KSI visited Berkhamsted School, where he was a friendship with Simon Minter Castle, who later became a member of the Sidemen. In 2018, Deji released a video that revealed KSI’s personal bank information and prompted KSI to publicly express his disappointment with his family, and explained: “Not F ** King Dare dared to explode so. .
YouTube career
KSI initiated his YouTube trip in 2008 with his first channel called “Jidejunior” and later created the account “Ksiolajidbt” in July 2009. When he began to generate a consistent income from his FIFA gaming comdoms, which decide to leave the sixth place. KSI later expanded his content with VLOG videos and a wider range of games and reached a million subscribers until 2012. In 2013, he signed with Polaris, a underline from Maker Studios, and in October of the same year, he became a member of the Sidemen, a British YouTube collective that is known for her sketches, challenges and gaming comments. In August 2017, KSI announced his departure from the Sidemen and then published Diss Tracks, which aimed at the other members.
Music career
KSI celebrated his musical debut with the album “Dissimulation”, which was started in May 2020. This album achieved a remarkable success and secured the top position in the Irish album charts and the second position in the British album charts. The album, which is certified with gold, contains remarkable singles such as “Down Like This” with Rick Ross, Lil Baby and SX “Wake Up Call” with Trippie Redd, “Poppin” with Lil Pump and Smokpurpp, “Houdini” with swarming and tion. Wayne and “Killa Killa” with Aiyana-Lee. In 2021, KSI released his second album “All The Place”, which also reached the highlight of the British albums charts. This album contains the gold-certified singles “Realy Love” with Craig David and Digital Nörme Animals as well as “Don’t Play” in collaboration with Anne-Marie and Digital Awer Animals. In addition, KSI produced several EPS, including “Keep Up” (2016), “Jump in Around” (2016), “Space” (2017) and “Distracks” (2017).
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Personal life
KSI is deeply committed to non -profit efforts and has actively participated in various charity television programs, including “Comic Relief”, “Stand Up To Cancer”, “Children in Need” and “Sport Relief”. In 2015, he contributed $ 10,000 to an online charity stream organized by Youtuber Castro1021, and took part in a race against Slime event to support Specialeffect, one in the UK organization that is based on the improvement of the Life of people with physical disabilities dedicated through video games. Between 2016 and 2018, KSI and its Sidemen organized three charity football games and together collected almost £ 400,000 for organizations such as Childline, the Saint’s Foundation and the Charlton Athletic Community Trust. In 2020, he put a donation of 60,000 US dollars on the Black Lives Matter Global Network Foundation and other charity organizations that focused on the support of the Black Community, and donated the donation of clothing to the Seaview project. In the same year he took part in the Hungry campaign of “The Independent” and the “Food for London Now initiative” Evening Standard, and he contributed to the charity organization “Stop Wriding Your Heart Out” for needy children.
In 2021, KSI donated 1 £ 10,000 for Comic Relief during the “LOL-A-THON” from BBC Radio. KSI is an enthusiastic supporter of the London Football Club Arsenal FC and performed on AFTV, a channel that is dedicated to Arsenal fans. In 2012 he looked at a Eurogam event and the allegations of the sexual attacks sexually attacked speaker -Brewer allegations for sexual harassment against women. Although Brewer later tweeted: “I agreed with the motorboat, it’s called comedy … relaxation”, KSI was then forbidden to take part in future Eurogam events.
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Awards and nominations
In 2016, KSI was awarded a Diamond Creator Award at the YouTube Creator Awards and recognized by the NME Awards as the vlogger of the year. In 2020 he received an Amazon Music UK Award for the best song for his title “Lighter”, which also received a nomination for the best British single from the Brit Awards. In 2012, KSI was nominated for three Shorty Awards: Best in Gaming, Youtuber of 2017 and the best YouTube ensemble (next to the Sidemen) in 2019. His work “Sidemen: The Book” was nominated for the British book in the Category of Non -Free Books: Lifestyle Book of the Year in 2017 and he also received a nomination for the best British Vlogger at the Teen Choice of BBC Radio 1 awards in the same Year. In addition, KSI was nominated for various awards, including the Global Awards (Social Media Superstar, 2018), MTV Awards (Hottest Summer Superstar, 2020), Mobo Awards (Best Media Personality, 2020) and TMTV Awards (Hottest Summer Superstar, 2021). In 2022 he received “personality of the year” at the nominal prices.
